McCaffrey Homes recently won the national first place award for having the highest percent of sales from referrals in the large-volume segment in the Eliant 2019 Homebuyers’ Choice Award. This is the sixth time McCaffrey Homes has received the national highest referral rate award.
The Homebuyers’ Choice Awards are presented annually by Eliant (www.eliant.com), a customer experience management company that has been surveying buyers of new homes for more than 35 years. For 2019, the winning builders were determined by analyzing the results of 125,000 surveys administered to homebuyers from more than 160 major homebuilders across the U.S.
“Year after year, of the 160 major home builders we evaluate across the country, McCaffrey Homes repeatedly has the highest rate of sales from customers’ referrals,” said Bob Mirman, CEO of Eliant. “It is easy for me to say that McCaffrey Homes has earned the strongest reputation of any home builder we have worked with in 35 years.”
In 2018, 48 percent of McCaffrey’s homebuyers reported that they purchased on the basis of a friend’s recommendation which is twice the national average, according to Mirman.
“The only way to generate such a high level of referral-based sales is to consistently deliver extraordinary quality and service,” Mirman said.
McCaffrey Homes also won recognition as a top ten winner in the First Year Customer Experience and Design Experience categories, as well as an honorable mention in the First Year Quality category.
“This national recognition of the highest referral rate is a testament to our commitment to outstanding customer service and quality homebuilding,” said Brent McCaffrey, president of McCaffrey Homes. “There really is no other indicator of success than having our homeowners refer their family and friends to McCaffrey Homes.”
For nearly 35 years, the Eliant Homebuyers’ Choice Awards has been the arbiter of superior customer experience in the homebuilding industry. Powered by Eliant’s best in-class technology, reliable data, and actionable insights, the awards consist of 12 categories, each reflective of the values, opinions and experiences of more than 125,000 recent homebuyers from 160 major new homebuilders across the U.S.